domainer show mike robertson

Domainer Show – Episode 25 with Mike Robertson from Fabulous.com

Mike Robertson sold BTC.com for $1 Million in 2014! Join Rob and Ed as they discuss how this sale came about (including approaching the Winklevoss Twins!), as well as Mike’s companies, Fabulous.com and DirectNIC.com

Mike Robertson is a Domain name professional with over 15 years experience specialising in buying, selling, managing and monetising domain names.

Mike’s domain sales total in excess of 8-figures, including BTC.com (sale price $1M), CBA.com (sold to Commonwealth Bank of Australia) eSignature.com (sold to Adobe), Perch.com, Lytics.com, Dugout.com, 3C.com and Life.com.au (sold to iSelect).

He’s acquired domains for various individuals, companies, venture capitalists, agencies and startups, including Strong.com, Curious.com, Rev.com, AOX.com, Evergreen.com, Dolly.com, Bookkeep.com and Vipre.com.

He’s assisted a number of bands, singers and athletes with their domain names, including CrowdedHouse.com, PassionPit.com, ReggieBush.com, JohnNewman.com, AndreaCorr.com and ShannonNoll.com.

Here’s the link to the domain names “Estate Planning” article Mike wrote on LinkedIn, which he referenced in the chat.

Enjoy the show!

Robert runs DBR.com.au
Ed runs OnlineImpact.com.au

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Mike Robertson

Thanks again for the opportunities guys, thoroughly enjoyed chatting with you!

Snoopy

Always great to hear from Mike,

I would say the reason why Appliances Online hasn’t rebrand is that that “Appliances” cannot be be trademarked whereas “Appliances Online” can. The name has been bought for defensive reasons and to have a shorter version in their back pocket.

They are a bit slack to not set up the name but it is unlikely to get more than a couple of visitors a day. The actual revenue cost wouldn’t be anything significant to them.